DreamWorks Animation’s highly anticipated sequel starring Jack Black, Kung Fu Panda 4, is officially set to begin its promotional campaign at this year’s 97th Macy’s Thanksgiving Parade.
The parade will be held on Thursday, November 23 and will feature a Po balloon, Black’s iconic kung fu fighting Panda that debuted on screens all the way back in 2008.
Kung Fu Panda 4 Promotional Details
Thanks to PR Newswire, details of DreamWorks Animation’s plans at this year’s Macy’s Thanksgiving Parade were detailed as follows:
“Po, everyone’s favorite martial-arts panda, will soar again in the 97th Macy’s Thanksgiving Day Parade® on Thursday, November 23”
“To celebrate next year’s release of DreamWorks Animation’s Kung Fu Panda 4, the towering Po balloon, constructed from more than 1,000 yards of fabric, features Po executing a flying side kick.”
“UNIVERSAL CITY, Calif. and NEW YORK, Oct. 23, 2023 /PRNewswire/ — The Dragon Warrior is back. This Thanksgiving, and for the first time in more than a decade, Po, the legendary star of DreamWorks Animation’s beloved Kung Fu Panda films, will soar in the 97th Macy’s Thanksgiving Day Parade® on Thursday, November 23. This year, Po will wear a new outfit, have a new outlook and celebrate a new movie. This year will mark Po’s fourth appearance in the Parade after flying in 2010, 2011 and 2012.”
“To celebrate next year’s release of Kung Fu Panda 4, DreamWorks Animation’s new chapter in the blockbuster action-comedy franchise, Po will join in on the fun and fly over the streets of New York City on Thanksgiving Day. The balloon, constructed from more than 1,000 yards of fabric and measuring 49-feet long, 36-feet wide and 39-feet tall, features Po executing a flying side kick while dressed in his Dragon Warrior costume from the new film, including a new hat and a new cape. Kung Fu Panda 4 arrives in theaters March 8, 2024.”
“Inspired by traditional martial arts and set in ancient China, Kung Fu Panda tells the epic tale of wide-eyed Po (Jack Black), a panda whose love of kung fu is matched only by an insatiable appetite. The Academy Award®-nominated 2008 inaugural chapter became DreamWorks’ highest-grossing original animated film at the time and launched a trilogy that has earned more than $1.8 billion at the global box-office.”
“From cherished toys, thrilling video games and digital expansions to holiday specials, Emmy Award-winning television series and global theme-park attractions, the legend of Po has delighted audiences of all ages around the world. Kung Fu Panda 4 will mark the first time Po has returned to movie screens since 2016, eight years ago..”
Could Kung Fu Panda 4’s Trailer Be Dropping Soon?
It’s likely that DreamWorks will be planning to release the sequel’s first official trailer sometime soon as its theatrical release is now less than half a year away.
Judging by the fact that promotion for the movie begins this month on the 23rd, it’s safe to assume that the studio plans on releasing its trailer sometime around then or shortly after.
The trailer could even be planned to drop on the very same day, November 23.
Kung Fu Panda 4 releases in theatres on March 8, 2024.